Rise of the Planet of the Apes (ROTPOTA? Nope, still too long. Henceforth: Rise) was pretty good. Rather good, even. I genuinely liked it, and that only made it more disappointing that they missed a chance for a truly legendary film reveal. All they had to do is change the name and keep the fact that it was a prequel under wraps. Just think how satisfying it would have been to reveal at the end of Rise that you've just watched the story of how the Planet of the Apes came to be.
The movie could have carried itself. The concept is sound: super smart chimps are fucking scary. The cast is better than sound, with that guy who makes us all feel not only unattractive and uncharming but also lazy and dumb. The trailer was awesome, and made me want to see it up until the title card. I feel like, with the nice, subtle little background references to the Icarus, that this was originally written to just hint at being a prequel with a big reveal at the end. Opportunity missed.